Oxford, United Kingdom
Seattle, United States
Demand generation: 25
Data & Insight: 11
New business/marketing: 5
Clive McNamara (yep, the DJ)
Microsoft, O2 Telefonica, Sage, Amazon, Salesforce, Oracle
B2B marketing that delivers commercial results: sales pipeline today & a better selling environment tomorrow
The “I’m Sold on Sage Pay” campaign for Sage
We built a campaign around small business owner advocates (interviews, videos, research, photo shoots…), creating personal stories that explain why they are “sold on Sage Pay”.
The campaign won “Best SME-targeted campaign” at the B2B Marketing Awards in 2018: https://www.b2bmarketing.net/en-gb/resources/b2b-case-studies/awards-case-study-how-sage-pay-created-ps156-million-pipeline
More information: https://themarketingpractice.com/sage-pay-for-smbs/
Lean Dean – not actually a person, but an alter-ego of David van Schaick (who loves Lean working)
Jake Bird – 2 years into his TMP career, he’s current flying between Munich and Oxford every month helping to launch campaigns in Germany
Kirsty Heath, Julian Thornton, Jo Willis – have all been here since Day One & don’t look a day older than when they started
10-1 = 0 (get one thing wrong, the whole thing won’t work)
The many bizarre events that our social committee come up with
The car parking spaces
Every year we take the whole company away for 2-3 days for our ‘Hall of Fame’ awards
We’re running more campaigns globally, so the local knowledge is really useful. Plus we’re always interested in new ideas we’ve not seen before
Trying to open train doors. If you are inside, you have to open a window to reach the door handle outside (there are no handles on the inside of train doors).
The Mad Hatter. A cocktail bar where you have to answer a riddle to get in.
Soak up the culture at the Ashmolean museum – the first museum in the world to be opened to the public
The Eyston Arms (for a quiet pint in a traditional pub) or Be At One (for not quiet cocktails)
The Eyston Arms. And we can get to it from the back of our office car park.
When we say “Oh, by the way…” we actually mean “This is critically important:..”