Goodman Lantern: Agency in the Spotlight
Agency name
Goodman Lantern
Year established
2014
Location, country
London, UK, although we are a remote (virtual) agency, spread across 4 continents
Number of people (including contractors)
32
Breakdown of staff (approx)
Content writers / Editors: 10
Project Managers: 4
Developers: 7
Marketing: 1
Designers / frontend: 3
QA:3
New business: 1
Admin/finance: 3
Owner/MD
Raj Goodman Anand
Best known clients
Intercontinental Hotel Group (IHG)
What we’re good at
Content Marketing Strategy, Content Writing (Marketing content, eCommerce content, and Research-based content)
Best piece of work done recently
Goodman Lantern created a beautifully designed 150 pages handbook on product safety for a warehouse automation company. It is written in layman’s terms and is quickly becoming the standard in the industry.
The handbook is a joint effort between Goodman Lantern and the company to make it accessible to educational institutes and industry professionals alike.
Average age of employees (approx.)
29
Office personalities
Divya Singh – Has a lot of stories from her travel adventures
Rising stars (bright young things)
Megan Nathan
Agency legends (which people have been there longest)
Sumner Makin
Agency motto
Always think long term and look at the big picture.
What does everyone love about the agency?
Our Social Mission:
We have aligned ourselves with the UN’s Sustainable Development Goals – with a strong focus on goal #5. We firmly believe that gender equality is a fundamental human right, and it’s our aim to eliminate the social norms that prevent women from serving in positions of leadership.
What does everyone complain about?
More company retreats
What agency traditions do you have?
We do hugs not handshakes
Management team photo

When did you join the network?
2021
Why did you join E3?
Learn about best practices and find opportunities to collaborate with other agencies.
Which other agencies have you collaborated with?
None, yet. Saying that Mike Golden at Brandigo introduced us to E3
Location
We are a remote/virtual agency