We are headquartered in Los Angeles and we have team members in six US states.
New business/marketing: 2
Sasha Strauss (Founder and CEO) and Jon Cohen (President and COO)
Disney, Google, Amgen, University of Notre Dame, PayPal, Universal Studios Hollywood, DoorDash, Hershey’s, The Catholic Church, The Jewish Federation, Korn Ferry, Sony Pictures
We specialize in foundational brand definition work. Companies often find themselves at critical inflection points in their businesses – they are scaling rapidly, they acquire competitors, they are preparing to go public, they bring in a new C-suite, they launch new products that redefine the company. In those instances, companies usually redevelop their brands and identities as part of the company respositioning, and to align their internal teams on the company’s new direction.
That foundatianal brand creation is what we do best.
We are fortunate to have quite a few long-term employees. While we are always looking for new blood, people with long tenure bring organizational knowledge and a sense of heritage. They are able to tell stories of how much the company has grown. Among our beloved legends:
We’re left and right brained:
We have a long-running inside joke around who can deliver the most groan-worthy puns in company meetings. It’s pure punishment… 😉
Hand crafted and curated Holiday Gifts to our clients, friends, and family that are filled with meaning, useability, and extra-specialness. We’ve done hand-leafed organic teas, organic local honeys, gourmet seasoning salts… and even decadent cooking oils – all agency branded, accompanied by custom made notebooks and pens, and finished off with a handwritten personal note from your project team.
To be able to learn from and contribute to other agency operators. This is a special world we inhabit, and we are a special breed of people. It’s important that we share with each other, and make friends with like-minded people.
OZ Global B2B. We partnered on a client that was making acquisitions globally, and needed a multinational brand development team. The program went incredibly well, and the client is poised to go public imminently.
We don’t all surf or skate.
We don’t all get plastic surgery.
We don’t all know famous people.
Only most of us do.
Where to even begin?
Skip the touristy stuff. Well, skip most of it. Or just do it all in a few days. Santa Monica, Beverly Hills, the Hollywood Sign, the museums. Get through all of that.
Sitting on Jon’s front lawn, in lawn chairs, with wine and/or cigars has become the hottest ticket in town. Or see any of the planet’s best bands culiminate their global tours at one of LA’s world famous concert venues (The Paladium, The Greek, The Viper Room, etc.)
The Perch, which sits atop downtown LA.
Many Korean barbecue spots, where you grill your own meat on your table (trust us on this)
Or, if they’re celebrity-obsessed, a celebrity hangout like Spago, Catch, Dan Tana’s, Cecconi’s, Nobu.
“How long will it take to get there?” (not what is the distance, as that is irrelevant)
“The parking is $35??”
“Turn on your TV – there’s a car chase!”
“Double double, animal style, extra crispy fries.” (at In-n-Out Burger)